A Livability Media Study on Remote Workers & Relocation
In a world vastly different than the one we knew a few years ago, remote workers are ready to make moves. But with more freedom than ever before, how will people choose where to call home?
We explore this in our 2021 Work from Anywhere whitepaper. The survey, conducted by leading global market research firm Ipsos, asked 1,005 adults ages 18 and up about the characteristics of livability they value in their future communities.
Our study evaluated a variety of factors providing insight into questions like:
- If a remote job allowed you to work anywhere, what factors would you consider most important when deciding where to relocate?
- What monthly housing cost would you consider affordable?
- How have your housing needs and priorities changed since the start of the pandemic?
Livability crunched the numbers and analyzed the survey data to find key insights that reveal what remote workers value most in a new community. Separately, we gathered anecdotes from people who had recently made moves, or had the flexibility to do so, to better understand what qualities they seek in new cities.
This research can help inform communities as they look to market themselves to remote workers, in turn attracting and retaining new talent and promoting economic growth.
